Perhaps the best start point from which to answer the question “is video an effective marketing tool for lawyers and accountants?” is the past. If this sounds more than a little strange, I shall explain … The way lawyers and accountants market has changed massively over even the last 25 years as has the wayContinue reading “Is video an effective marketing tool for lawyers and accountants?”
Category Archives: SEO
3 of the best: How can I improve my blog’s SEO ranking?
Another question we asked a lot is “how can I improve my blog’s SEO ranking?” The first thing you need to do is use questions as headers. This is the way the majority of people search online (and this will only increase if not take over the more voice-activated search tools like Alexa and SiriContinue reading “3 of the best: How can I improve my blog’s SEO ranking?”
What are the best ways to improve a law or accountancy firm’s online presence?
I know we say it all the time, but lawyers and accountants can no longer live on their reputation alone. The internet (and, more specifically, the search engines) is now a primary work winner and if your website is going to deliver the results you want it to, you need to make sure you areContinue reading “What are the best ways to improve a law or accountancy firm’s online presence?”