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How can lawyers and accountants win referrals while we’re still mainly working from home?

It’s amazing that almost 2 years in, many lawyers and accountants are still working more often from home than they are from the office.  However, this is unlikely to change any time soon as referrals are probably going to be your primary source of new work, I wanted to look at how lawyers and accountantsContinue reading “How can lawyers and accountants win referrals while we’re still mainly working from home?”

How can you make implementing your 2022 personal business development plan easier and more effective?

At the start of any new year there seems to be plans everywhere.  As a lawyer or accountant, you will be expected to present your own personal BD plan for 2022 but with so much else to do, how can you make implementing your 2022 personal business development plan easier and more effective?  Here areContinue reading “How can you make implementing your 2022 personal business development plan easier and more effective?”

How can lawyers and accountants create more effective personal business development plans?

Business development can be a little bit daunting for lawyers and accountants.  It’s something new, it’s something you didn’t learn while you were training and there is probably also the lingering specter of all the partners you’ve seen in action who looked like BD naturals.  However, the ability to bring in work will directly influenceContinue reading “How can lawyers and accountants create more effective personal business development plans?”

Why should lawyers and accountants invest time in podcasts and video?

Some lawyers and accountants believe that that now restrictions have eased many of the digital marketing initiatives that kept them going over lockdown will disappear.  This is definitely not the case and I’d like to explain why  lawyers and accountants should invest time in podcasts and video. I repeatedly hear we are all ‘Zoomed out’,Continue reading “Why should lawyers and accountants invest time in podcasts and video?”

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